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midwest call center

The Link It Call Center Difference:

From overseas failures to the success in the Midwest

We learned the hard way that while an offshore call center might be cheaper, it isn’t worth it if the payoff is nothing but customer dissatisfaction and lost business opportunities. We tried to find a call center or telemarketing company that could really produce qualified business leads for our products. We contracted with four of them. We failed - four times in a row - at great expense.

So, we started our own call center - in South Dakota. All callers are from the Midwest. Our Midwestern callers are native English-speaking and educated, with a “neutral” Midwestern accent. They are experienced in speaking to all levels of decision makers and influencers from C-level executives to medical professionals to government officials. And, our annual turnover rate is practically zero—almost unheard of in an industry where the average annual turnover is 40%. Today we even have clients based overseas who contract their outbound calling to us. And clients tell us they love the fact we never outsource any part of our contracts. All work is performed by our Midwestern employees.

We rewrote the script on how to run a call center

The key to our call center’s success has been our philosophy to partner with our clients and work with them to develop the targeted messaging that builds the relationships and delivers the information concisely and easily to the target audience. The Link It Call Center assigns a supervisor and dedicated callers to each project. Our team works with you and your staff to write scripts that get results as well as define the goals of your project and evaluate the results until you’re satisfied. Curious about how many calls are being made and what the results are? No problem. We created our own proprietary Web-based call center software application that will enable you to see a wide range of real-time “to the second current” reports on your project. We also have high-speed Internet, voice-over Internet phone lines, videoconferencing, multiple data backups and a comprehensive disaster recovery plan.

In the end, we provide the service, support and professionalism our customers count on to meet their business goals.

 

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Marketing Victories and Failures
A whitepaper by Wayne McFarland, CEO of Link It Software.

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